4 Agencies. 4 Models of Innovation & Growth (continued)
The Engine is Red: A Radically Simplified Model
Three years ago, The Engine is Red completely rebuild their model to focus on simplicity and transparency. They got rid of client contracts, SOW’s, timesheets, most meetings, and all admin associated with these functions. They published their rate card and changed to sprint-based production model. Everyone works on only 2 or 3 projects at a time and concludes by 5:30pm each day.
And ultimately, revenues jumped. And their employee happiness has increased significantly. Chris will share how he was able to orchestrate such a dramatic change.
Phenomenon: A “Small Agency of the Year” & Their Vision for the Agency Model
Just named an AdAge Agency of Year, Phenomenon focuses its model on consulting, product and service innovation, design and communications. Based on the measures of impact, innovation, growth and leadership, they were also named the 19th Most Entrepreneurial Company in the World by Entrepreneur Magazine.
Erica will walk through where she sees the agency model headed and how they’ve built Phenomenon to best capitalize on those opportunities.
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