Pre-Summit Workshop + Networking Reception

Evaluating Your Business Model:

Identifying Services & New Revenue Streams to Drive Growth

All Access Pass Only

Date: Monday, November 5

Time: 3:00 PM – 7:00 PM CT

Location: R/GA (217 North Jefferson Ave, 1st Floor, Chicago, IL 60661)

Here, you’ll work through a number of exercises to identify business opportunities for your agency. You will be provided a framework with which to evaluate the growth potential of your current service offering, while identifying new opportunities for growth.

Ultimately, this session will take a step-by-step look at how to diversify your offering. You’ll learn why you need to take a more methodical and client-centric approach to identifying, positioning and launching new services. In fact, you’ll quickly see that with the right approach, numerous profitable opportunities start to appear.

This workshop will help you to:

• • Identify your current offerings with the most growth potential
  • Identify new offerings with the most growth potential
  • Better predict which new offerings will most succeed (or fail)
  • Confirm whether you should build it internally or partner with another firm

You will leave this workshop with next steps you can immediately put into action.